3
Held Down by Competitors? Peer Groups!
Do you know?
Do you know what their score is?
Do you know how it affects your score?
My score is 9.5
My peer group is 7.8
My online booking.com score is 8.6
Who is your peer group?
I think this is totally unfair.
They are letting the corporate bed bug inns keep my score down
They won't let me shine.
Not fair
Not Just
Not worth the money to be held down my by competitors.
Hmmm ..... I don't think the peer group is particularly relevant to me ....
The peer group stuff gives you "ranking within your peer group" .... so on one property, for nights booked in the last 90 days, mine says 48 and gives me a ranking of 12 within the peer group .... thing is, I advertise the properties on TripAdvisor, HomeAway and AirBnB too, so we get fully booked most of the time .... this particular property gets around half it's bookings from Booking.com and the rest from TripAdvisor / AirBnB .... another similar property has been fully booked through TripAdvisor / AirBnB, with nothing in the last 90 days from Booking.com ...
So .... the peer group stuff is only relevant if you use only Booking.com .....