School holidays: how to prepare your property for families
As the February school holidays in Europe are fast approaching, many families with kids (young and old) will be travelling during this period.
Setting up policies and rates as well as highlighting child-friendly amenities and nearby attractions in your listing could help you appeal to families’ needs and increase your bookings. We’ve found that setting competitive child rates can lead to an increase in family bookings by up to 15% on average.
In addition, research has shown that making clear the maximum occupancy of each room is helpful for families to understand the availability and limitations. For example, they will be able to see beforehand whether cots or roll-away beds are available at your property. In addition, families travelling in a post-pandemic world want to explore destinations closer to home so consider marketing your property as a place for domestic travel.
We’d love to hear your suggestions on how you’ve attracted more families to your property! Please share your tips with fellow Partners below.