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Renting out a rural property on Booking.com

Dear Partner Forum Members - nice to "e-meet" you!

I hope any of you can assist us with this problem.

We own a Guest Farm in the Western Cape in sunny South Africa, 23 km's from town centre (Knysna). Booking.com does not feature properties outside a 7 km radius from town centre. We market our town as both an ocean and forest experience (this is where we come in). We hardly ever feature when people search for accommodation in our area. The rural suburb that we are in is not known, so nobody will ever search for it.

We are on TOP on Trip Advisor for speciality lodging in our town, so those that gets to us absolutely love us.

Any suggestions on what we can do to get featured when people search for our town?

Thanks for the help guys.

Danie

3 Replies

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Vesna

Hi Danie, I had a same issue with a house on outskirts of Dubrovnik Croatia last summer :)

The thing is that guests do search for certain city and if you are outside of it your property will show only when the city capacities fill up and the search results start stretch outside of it.

But good thing is that guests do not only search for cities but also they search for counties and regions too.

For example many of them will not put in just Dubrovnik in my case but will search for Dubrovnik Riviera. I suggest you go on www.booking.com and search the region or county and see the properties there: it will help if you can join Preferred Program (if you are eligible it is under Opportunity Center Tab) and also to experiment with Deal Of The Day promotion that will place your property to be first in search result within the region at least.

Hope this was helpful :)

Vesna

1 year ago
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Priscilla Gallo

Hi Danie, I live in a remote area and my suburb is not known. We have a historic village a short distance away and I use this as my sub location. When guests search, my property is listed as 'close to the village'. My location is on the map provided so guests can choose if they book with us. I am happy with my regular booking results.

1 year ago
2
Manu

Great answer Priscilla,

Make them want to come there offer loco food and dinners if there is no dinning placed close by that is what we did here we are in a well traveled city but our Inn is on the edge of town in a food desert only fast food and not that good. So I offer dinner to make their stay a little more Pleasing. 4 to 10 courses Depending on the crowd.

1 year ago