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Use extranet analytics 

https://partner.booking.com/en-gb/solutions

Hi Dineth guest,

There are certainly a few areas you could look into to help maximise your visibility and make your listing more attractive to bookers, particularly during this period.

Be flexible with cancellation

It’s important to be flexible, especially in the current climate, and offer a variety of cancellation policies. 

For instance, one third of all cancellations occur within 24 hours of the initial booking. Allowing these kind of cancellations without any fuss will provide a good guest experience. So, customers will be more likely to book your property the next time they’re looking to stay in your area.

Add discounted rates

To generate more business on low-demand dates, you could add special promotions that encourage guests to book your place. Everyone loves a good deal and if you are already reducing rates for certain periods, why don't you actually show guests the discount they may be receiving. 

Target frequent bookers

If you’re eligible to join the Genius programme, it offers you exclusive visibility to our most frequent bookers.

What’s the advantage? On average, Genius properties tend to see a 7% increase in bookings. We have over 20 million Genius bookers, and they tend to cancel less, book longer stays and spend more per night than your average guest.

All you have to do is offer this group a discount on your cheapest/most popular room.

Kind regards,

Shirley E.