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Everything seems geared to increasing commissions paid to Booking.com
It should be more balanced, 'shared risk, shared reward.' So everyone benefits .
The least they could do is create a situation where a Partner can evaluate the 'financial benefit ' of taking part in one of their schemes over a 3 month period without being charged an additional percentage. If it turns out that the increased commissions are more than compensated for by increased revenue from being in the program then fine, they sign up with the increase in commission knowing they will benefit. Currently all the risk is on the Partner.