Analysing and acting on guest feedback allows you to dive deeper into what guests enjoyed about their experience, and what they didn’t. The guest experience isn’t only centred around the stay, but may also include anything they encountered during the pre- and post-check-in phases.
Travellers rely on reviews as a key booking factor. For example, they may narrow their searches by filtering by specific review scores. Reviews impact how potential guests perceive your property – and, ultimately, your performance.
Ways of making the most of guest feedback:
- Filters – the Guest reviews tab lets you hone in on specific travel segments within your guests and identify what they liked and disliked
- Category ratings – get insights independent of your overall Guest Review Score and discover where to focus your efforts
Improve via guest reviews