51% of guests said sharing their travel preferences improved their stay experience*
What can you find out using Guest Insights?
You can use this feature to ask your guests about these five things:
Find out if your guests travel to relax, try local food, go shopping or visit attractions. Based on this info you can suggest tours and activities they might like.
Knowing which age groups your guests are in helps you allocate rooms – for example to families – and offer services like babysitting.
If guests are sensitive to specific foods, you can remove these from their rooms and plan any meals accordingly.
Vegetarian? Vegan? Halal? Find out what your guests can and can’t eat, so you can adapt menus and offer restaurant recommendations.
Take a look at your guests’ three most recent Booking.com reviews to find out more about their travel preferences and how to make them happy.
How does your business benefit from Guest Insights?
Happy, loyal guests
Our research tells us that personalising a guest’s stay is a great way to encourage them to stay with you again and again.
Higher review scores
On average, partners using Guest Insights receive higher guest review scores.
Knowing what your guests are interested in can help you offer them additional services. That also provides a boost to your income, which can be especially useful during quieter periods.