The value of your investment

Investing in our partnership is an investment in the future of your business, and we want to share how we help you grow. From trailblazing technology to teams composed of experts in an array of fields, take an insider’s look at the long-term value we deliver for the commission you pay.

 

 

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Technology

Our product teams are dedicated to collaborating with you to find solutions to your challenges, and innovating on groundbreaking futuristic machine learning. Discover the value that our investment in technology innovations can deliver for you and your guests.

 

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Marketing

With vast reach and incomparable scale, we’ve developed our multi-layered marketing operation to complement and amplify your property. Learn how techniques like performance marketing and sponsorship help you attract new guests and grow your business.

 

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People

Tech is at the core of our business, but it’s our people who really take our value to the next level. From thought leaders and best-in-class specialists to Customer Service agents and local support services, who are the people helping you grow and succeed with Booking.com?

 

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Our technology value

 

Over 2,500 Booking.com tech employees work across a vast array of disciplines – from developers and designers to product owners and data scientists.

 

More than 25 product teams develop solutions designed to enhance operational efficiencies, help you grow revenue or shape the guest experience.

 

Our Machine Learning Centres drive trailblazing developments in the next frontier of travel tech – from speech recognition and computer vision to AI-led personalisation and automation.

Our marketing value

More than 600 marketing specialists develop strategy and campaigns across a vast range of channels - from TV and outdoor advertising to performance marketing, social media and beyond.

 

Campaigns like Be A Booker are developed to capture the needs and wants of global travellers while celebrating all that our partners have to offer.

 

Performance marketing attracts nearly half of all new customers to Booking.com. Multinational teams around the world manage paid search adverts in more than 45 languages on channels including Google, Bing, Yandex and Baidu.

Our people value

 

From 200 offices across the globe, representing over 140 nationalities, more than 17,500 Booking.com employees share their passion for making it easier for everyone to experience the world.

 

Our leadership team includes some of the foremost experts in the tech and travel industry, driving the company forward with a united vision and an eye on the future.

 

Our Partner Services teams are dedicated to driving your performance by sharing best practices, reliable data and guidance on products and tools, while drawing on their deep understanding of your values and needs.

Delivering value in the future

We’re committed to continually sharing insights on where your investment makes an impact. From new products and campaign launches to behind-the-scenes reveals and industry insights from our experts, we’ll bring you all the latest news, updates and inspiration here on the Partner Hub.