The premium booker market broadly splits between two groups – ‘high-quality’ bookers and ‘luxury’ bookers. In this article, we offer insights to help you attract the more practical, value-driven ‘high-quality’ group
The arrival experience sets the scene for the entire stay. We unpack a recent Booking.com study with a selection of US-based travellers to discover how travellers plan for and experience the first day of a trip
Whether you’re planning ahead or need a quick occupancy boost, our pricing solutions can help. Hielke van Trommel, Director of Product Marketing, explains the difference between our proactive and reactive options - and how they can help you create an optimal pricing strategy
From business bookers and digital nomads to expatriates and students, various traveller segments are increasingly searching for long stays. Gianbattista Vespucci, Commercial Director at Booking.com, explains how properties can attract these guests - and the benefits of doing so
A new report highlights measures partners can take to aid the travel sector to become carbon neutral by 2050. Three areas – from energy reduction to education – help properties overcome the challenges that come from decarbonisation
Travellers may be returning, but they’re coming back with new and different priorities. Meeting the demand for greater safety and hygiene measures while also operating more sustainably will require creative thinking. Read the guide to learn how you can strike this balance.
As a Booking.com partner, you’re probably already aligned with our Animal Welfare Standards. In this section we explore the topic of animal welfare in greater detail, covering not just the dos and don’ts but also the why – why the welfare of animals matters, and why it’s a crucial consideration for the long-term viability of our industry.
Through global partnerships, industry initiatives and product development, Booking.com is driving its commitment to sustainable travel. Bea de Andres, Head of Sustainability - Core Business, shares how partners are being supported on this journey