Getting ready for high season

We learned a lot from last year's peak season. Now we're here to help get you ready for the next busy period with tips on useful tools, advice from fellow partners, and insights from our own experts.

Check your peak season availability

Learn from other partners

The Partner Forum (currently available in English) is a place for partners to connect, ask questions, and exchange advice. Here’s how some of your fellow partners prepare for high season:

“We revisit our rates and look back on the previous system to re-evaluate our rates for next year. The comparison software provided by Booking.com is especially useful for comparing our rates to competitors – we made changes during the year based on this. You really want to launch with correct rates, so advance bookings are as accurate as possible and you're not undercutting yourself!” Akwador, Akwador Guest House, Malta

"We start promoting our peak weeks really early in the year to ensure the resorts are nice and full. The more people at the property, the more activities we can arrange! I'm talking game nights, live music at the pool, bonfire nights. Our guests love seeing a resort that's buzzing with lots of vacationers and entertainment hosts." Leandri Klopper, TradeUniPoint self-catering accommodations, South Africa

"Find suggestions for improving your offerings, whether it's a welcome gift, smart new toiletries, or something else. Guests love feeling that you care and have made an effort, and these are the things they'll tell others about. Write all of your old guests to tell them about what you're improving, and invite them to come again, etc. Even if they don't book, they'll be reminded of your property and may mention it to others.” Jonathan, Villa Stari Mlin holiday home, Montenegro

"When peak season is just around the corner, it’s exciting – you’re looking forward to welcoming guests and having full occupancy. However, you may also be worried about managing the extra workload. Here’s how to make sure you’re 100% prepared for peak season at your bed and breakfast: 1. Review your length of stay restrictions.2. Review your rates & packages.3. Don't overbook.4. Anticipate your staffing needs.5. Connect with your former guests.6. Keep track of big or small events in your location.7. Scroll down reviews & feedback and tidy up."Pritesh, Optmize Vacations, India

“We start promoting our peak weeks really early in the year to ensure we're nice and full.” Leandri Klopper, Booking.com partner

High season: Our top tip

Be available, be visible. Offer as many rooms, units, or properties as you can on a wide range of dates, avoiding restrictions wherever possible. That way you'll appear in search results and attract even more guests.

Get insights on availability

Learn from our experts

To help you succeed during high season, we gathered advice from our teams.

Offer a variety of rates: A mix of non-refundable, free cancellation, early-booker, and breakfast rate types will help attract different types of guests with varying needs. For example, guests traveling from far away or those looking to save money will often book ahead of time and forfeit the option to cancel.

Update your child policies: Under the regular policy section, we added a feature* that lets you include the price of any child fees in the overall price shown to guests searching on Booking.com. This way, guests traveling with kids immediately see the accurate, overall rate when booking.

*This feature might not be available for your property yet and/or for all rate combinations. Regardless, you can still add any child fees on the Extranet, meaning we'll have all necessary info when we’re ready to go live with this feature.

Update your room types: High season means more families and groups are traveling, so it’s important your room selection appeals to these travelers. Make sure you add family rooms or interconnecting rooms (if you have them).

Stay in touch with guests: Sending a thank-you message or offering local tips, directions, and services reassures guests and can reduce cancellations. You can set up time-saving templates on the Extranet or Pulse app. Based on your feedback, we've added more scheduling options to help you share important info with guests at exactly the right time.

Turn on auto-replenishment: This feature helps you fill rooms again quickly if you get cancellations.

Learn (and earn) with our tools

On the Extranet, you’ll find tools to help attract guests, save time, and analyze your performance.

Special promotions: These deals can attract early bookers already looking for a lower price for their summer vacation, and in turn secure revenue for you in advance. Create and edit deals under the Extranet's Promotions tab or—even quicker—on the Pulse app.

The Extranet's Analytics tab: This feature lets you compare your property’s past and current performance so you can make changes and boost your high season bookings.

The Visibility Dashboard: This tool analyzes your property’s performance in our search results, showing how many visitors actually book after viewing your property page, then suggests actions to take in order to increase your visibility.

Bulk editing tool: This tool saves you time ahead of high season by letting you adjust prices and availability for set periods – all at once. We even have a handy step-by-step visual guide for updating your availability.

Pulse: This useful app lets you manage your property on the go. You can track bookings, cancellations, and guest messages from your mobile device.

Don’t get stuck behind your computer all summer – manage reservations and communicate with guests from your phone instead.

Download Pulse