Setting up Mobile Rates
Increase bookings from mobile devices by up to 22% by offering special Mobile Rates. Mobile Rates also help you target millennials, who are more likely to book from mobile devices.
In this article
Editing or deactivating Mobile Rates
Understanding Mobile Rates
A Mobile Rate is a special discounted rate that’s only visible when someone uses our app or accesses our site from a mobile browser. You can use Mobile Rates to increase bookings from mobile devices by up to 22%.
The majority of reservations on our platform are made on mobile devices, so offering a Mobile Rate helps you tap into this large group of potential guests. Mobile Rates can also help you target millennials, who make up over 65% of bookings on our mobile channels.
When you offer a Mobile Rate, a special badge appears next to your property in the search results, on your property page, and during the booking process. We’ve found that all of this helps improve conversion with mobile device users. Mobile Rates are active throughout the year, but you can select up to 30 blackout dates when they don’t apply.
Mobile Rates apply to all your rooms and Rate Plans. The Mobile Rate discount stacks on top of any Genius discounts and other promotions you set up, except Country Rates and Limited-time Deals.
To find out more about Mobile Rates, take a look at this Solutions page.
Setting your Mobile Rates
You can offer any discount amount of at least 10%, but for the best results we recommend a 15% discount. We’ll only offer this discount in our app, or both on our app and our mobile website.
By activating Mobile Rates on both our app and mobile website, you can reach 30% more potential guests compared to on the app alone. Targeting mobile users is more important than ever, since increasing numbers of travelers use mobile devices both when thinking ahead to future trips and booking spontaneously.
Activating Mobile Rates
If you don’t already have a Mobile Rate set up, you can quickly create one using our recommended settings in the Extranet’s Opportunity Center. Or you can follow these steps to set up a custom Mobile Rate using your own choice of settings:
- Log in to the Extranet
- Click Promotions
- If you already have other promotions set up, click Choose new promotion (you don’t need to click this if your Mobile Rates will be your first promotion)
- Click Add promotion next to Mobile rate
- Choose where you want your Mobile Rate to appear by selecting either App and mobile web or App only
- Enter the discount percentage you want to offer
- Choose any check-in dates when you don’t want your Mobile Rate to apply
- Click Review and then—if everything looks right—click Activate
If you don’t see any options to activate Mobile Rates on the Promotions page, follow these steps instead:
- Log in to the Extranet
- Click Rates & Availability, then Mobile rates
- Click “Add new mobile rate”
- Choose where you want your Mobile Rate to appear by selecting either App and mobile web or App only
- Enter the discount percentage you want to offer
- Choose any check-in dates when you don’t want your Mobile Rate to apply
- Click Review and then—if everything looks right—click Activate
Editing or deactivating Mobile Rates
You can always update your Mobile Rate settings or deactivate them so potential guests no longer see them. Here’s how to pause or edit your Mobile Rates:
- Log in to the Extranet
- Click Promotions
- Click the three dots next to the Mobile Rate you want to edit or deactivate
- Click Edit or Deactivate
- If you clicked Edit, update your choice of platform, percentage discount, and any dates when you don’t want your Mobile Rate to apply, then click Review and Activate
- If you clicked Deactivate, click Deactivate again to confirm
If you don’t see any options to edit or deactivate Mobile Rates on the Promotions page, follow these steps instead:
- Log in to the Extranet
- Click Rates & Availability, then Mobile rates
- Click the name of the Mobile Rate you want to edit or deactivate to view its current settings
- Click Edit or Deactivate
- If you clicked Edit, update your choice of platform, percentage discount, and any dates when you don’t want your Mobile Rate to apply, then click Review and Activate
- If you clicked Deactivate, click Deactivate again to confirm
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Your Rates & Availability
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- Syncing your Booking.com calendar to third-party calendars
- Configuring auto-replenishment on closed rooms and units
- Copying your yearly rates to next year
- How do I update my rates and availability?
- How can I update my availability?
- Updating your rates and availability
- Pausing your listing temporarily
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- Setting up dorm rooms
- Setting up “No arrivals” and “No departures” restrictions
- How can I set or update room rates for different occupancies?
- Changing a room or unit name
- How to add, open, close, and delete rooms or units
- Changing a room or unit type
- Setting up derived pricing
- How can I set up rate level occupancy?
- How can I add a rate to one or more room types?
- Changing the maximum guest occupancy for individual rooms or units
- Changing room amenities
- Setting up and updating pricing per guest
- Adding or editing rates for rooms and units
- Upselling your rooms
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- Combining discounts from different rate plans and promotions
- Setting up deals and promotions
- Adding and editing meal plan info
- Setting up a Secret Deal
- Setting up a Non-Refundable Rate
- Setting up a new rate plan
- Setting up Mobile Rates
- Creating meal plan packages for ryokans
- Adding or updating an existing policy to Flexible – 1 Day
- Activating the Limited-time Deal
- Setting up Early Booker and Last-Minute Deals
- Setting up Weekly Rate Plans
- Setting up Country Rates
- How to use the Genius free breakfast promotion
- Setting up a Basic Deal
- Changing dates for non-refundable bookings
- Setting up Flash Deals
- Setting up flexible children rates
- Setting up US State Rates
- Understanding the Getaway Deal
- Setting up Monthly Rate Plans
- Understanding long-stay policies
- Setting up an Early Booker Rate Plan
- Setting up Early 2023 Deals
- Flexible children rates – per-child pricing explained
- Using your availability, rate plans, and policies to increase bookings
- Setting up a protected rate
- Late Escape Deal promotion
- Everything you need to know about the New Property Deal
- Setting up Black Friday Deals