Maximize your success this peak season

Partners like you have told us you’re expecting a busy high season this year. This data-driven guide—packed with insights and advice—is designed to give you the support you need.

 

We're seeing 50% more searches for the upcoming peak season than at the same time last year. The desire and confidence to travel continue to grow, and global bookings between October and December are already 15% higher than in 2019. Find out how to turn early peak season demand into bookings.

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What’s on this page?

Capture growing demand

Cater to travelers’ preferences

Customize your flexibility

Our marketing value

While this varies across regions, growing demand on our platform points to a busy peak season. Attract more guests by optimizing your availability.

Our data shows high-value traveler types that are trending this peak season. Increase bookings by catering to their needs.

While traveler confidence is returning, flexibility is still an important factor. Offer flexible policies to guests, and we’ll help protect your revenue.

 

Throughout the peak season, we're launching regional marketing campaigns to ensure your property is top of mind when travelers plan their trips.

Capture growing demand

Cater to travelers’ preferences

While this varies across regions, growing demand on our platform points to a busy peak season. Attract more guests by optimizing your availability.

Our data shows high-value traveler types that are trending this peak season. Increase bookings by catering to their needs.

Customize your flexibility

Our marketing value

While traveler confidence is returning, flexibility is still an important factor. Offer flexible policies to guests, and we’ll help protect your revenue.

 

Throughout the peak season, we're launching regional marketing campaigns to ensure your property is top of mind when travelers plan their trips.

Capture growing demand

While this varies across regions, growing demand on our platform points to a busy peak season. Attract more guests by optimizing your availability.

Cater to travelers’ preferences

Our data shows high-value traveler types that are trending this peak season. Increase bookings by catering to their needs.

Customize your flexibility

While traveler confidence is returning, flexibility is still an important factor. Offer flexible policies to guests, and we’ll help protect your revenue.

 

Our marketing value

Throughout the peak season, we're launching regional marketing campaigns to ensure your property is top of mind when travelers plan their trips.

Capture growing demand

Summer 2022 Capture Late Demand Father playing with child on the beach

Travelers are ready to make their long-awaited vacations a reality this peak season. Our global data shows that bookings for stay dates in the upcoming quarter are over 15% higher than at this point in 2019. 

 

Capture rising demand—especially around holidays like New Year's Eve—by making sure your availability is up to date. Not sure where to start? The Extranet has insights curated for your specific region.

Update your availability  

Get region-specific insights 

Cater to travelers’ preferences

20%

of early searches are from families, with demand peaking for December. Families tend to stay longer and spend more during their stays, so appealing to this segment can help to grow your revenue.

50%+

of our searches are from couples. Tailoring your rates for different groups maximizes your visibility and can bring in more bookings.

40%

of early searches are for 3–7-day stays. Attract more guests by offering rates that cater to these needs.

 

family in pool

Customize your flexibility

 

While flexible rates make up the majority of bookings on our platform, non-refundable bookings are regaining popularity. Allowing date changes for non-refundable bookings can help you meet the demand for flexibility while staying in control of your revenue.

Add flexible policies Learn more

Our marketing value

 

To ensure you’re top of travelers’ minds this peak season, we’re investing in global and regional marketing campaigns. From expanding our successful Booking.yeah campaign in more key markets to our mobile marketing efforts—with two-thirds of bookings on our platform now from mobile—we deliver exceptional exposure for your property.

Explore our marketing value

couple holding hands

Get tailored advice on the Extranet

In addition to recommendations in the Opportunity Center, you can also find customized advice on the Extranet’s peak season page.

Connect with partners

Ask questions, spark ideas, and join conversations with partners like you in the Partner Community.

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